Sure, lowering your environmental impact is a warm and fuzzy reason for adopting virtualization. But CIO's have another kind of green in mind: money.

Virtually Speaking: All About Green - ServerWatch

It's always good to have data to back up a hunch: A recent IDC survey of 650 European companies taken between January and March of this year reported that 90 percent of companies that have adopted virtualization technologies did so to reduce data center costs.

So saving money is the key driver, not saving the environment or saving on real-estate or any of the soft benefits vendors like to tout.

Climate Change = More Heat Waves = More Blackouts - Earth2Tech

Coming soon to a city near you — more power outages! As temperatures soar across the nation, a report published today in the Journal of Applied Meteorology and Climatology details research from scientists at Lawrence Berkeley National Laboratory, which estimates that electricity demand could outstrip supply by as much as 17 percent on the hottest days in the coming decades.

Toshiba's New Unit Keeps Homes' Power in Check - EcoGeek

Toshiba’s focus on Green is extending beyond planting trees, building eco-friendly laptops, and getting more bang for the watt on its products. Now it’s moving into IT solutions to help home owners do their own power monitoring. The company is showcasing its new IT Power Measurement Unit at the Hokkaido Toyako Summit in Japan.

Ontario adds fee for electronics recycling - National Post

The levies, $10 for televisions and about $13 for computers, will be billed to Ontario producers and importers beginning on April 1, 2009. Mr. Gerretsen said it was up to the manufacturers to decide if the cost would be absorbed or passed on to consumers.

The program's income, expected to be about $62-million in the first year, will go to Waste Diversion Ontario, a non-Crown corporation that operates waste-diversion programs for the government, in order to fund the collection and recycling of outdated and unwanted electronics.

Lotus goes for the green with Eco Elise - Wide Open Throttle Blog - Motor Trend

Where other manufacturers have turned to exotic composites and advanced batteries and electronics to boost fuel mileage and cut emissions, Lotus has gone back to its roots, so to speak, in "performance through light weight." Thanks to lighter wheels, body panels and sound system, Lotus has shaved 70.5 pounds off the already petite Elise S. While there are no reported changes to the engine itself, Lotus believes the lighter weight, coupled with solar cells on the removable roof that will take load off of the alternator, will lead to a noticeable increase in gas mileage and a subsequent reduction in emissions.