As the poor woman in the above photo shows, many gadgets sold today are encased in scissor-killing, finger-cutting plastic. Making matters worse, they are hardly reusable once they are pried open. You also can bet that a lot of it never ends up recycled.

For now, the Frustration-Free Packaging page has an assortment of Fisher-Price toys. But a quick scroll down reveals Microsoft mice and some Transcend SD cards.

Here's hoping that it takes off!